Marketing Managers determine demand and pricing for products/services and identify potential customers.
Advertising and Promotions Managers plan and direct advertising policies and programs or produce collateral materials to create extra interest in the purchase of a product or service.
Public Relations Managers plan and direct programs designed to create and maintain a favorable public image.
Sales Managers coordinate sales distribution by establishing territories, quotas, and goals. They also establish training programs for sales representatives.
Market Research Analysts research market conditions in local, regional, or national areas to determine potential sales.



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